Viewpoints
New
Report
How companies are extracting insights from consumers' digital signals to personalize users' experience
The Promise of Hyperlocal - Opportunities for Publishers and Developers (underwritten by AT&T Interactive)
More than Lat/Long, location is at the epicenter of an extraordinary wave of mobile innovation
Unleashed by smart phones, the mobile internet, shopping apps and (soon) mobile wallets, M-commerce is taking off
New
Report
Leveraging context in real-time, mobile advertising provides superior reach, relevance and results. especially when combined with hyper-local intelligence
How SoLoMo is Empowering Consumers, Transforming Shopping and Disrupting Advertising and Retailing
With the bar for mobile device continually rising, OEMs must excel on six key criteria to succeed
While innovative, new-to-market products offer significant opportunity, they must also overcome 10 key hurdles to gain widespread acceptance.
New
Whitepaper
Tuning into Consumers' Digital Signals
Whitepaper sponsored by GeoIQ
Why market projections for new-to-market products are often wrong and what to do about it
How SoLoMo (Social + Location + Mobile) has become the new focal point for consumers, advertisers and retailers
Recent
Events
Speech technologies represent the next new frontier for mobile devices. Our report outlines the potential.
- Social Mobile Pymts
- iMedia Summit
- Street Fight Summit
- Structure:Data
- Mobile-Loco @ MWC
Does your value proposition address each of these key elements? Diagnose where your conversion funnel is narrowing, even collapsing.
Insights from immr Tablet research reveals opportunities, implications for OEMs, app developers
